The term "responsive design" means that a website's design adapts to the screen size used by the customer. There is a big difference between whether your online shop is used on a computer screen or a mobile phone.
A customised design for different screen sizes ensures better customer satisfaction (more sales) and a better ranking in search engines.
ideal.shop uses true responsive design on both webshops and the associated administration.
See examples of the designs you can choose from here
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