Google Ads remarketing

Remarketing with Google allows you to reach your customers on other websites and in apps with a message that relates to the products they have viewed on your site.

For example, if your customer has viewed "Red trainers" in your webshop (without completing a purchase), the same customer may later see an ad on YouTube featuring "Red trainers" with a link to your webshop.

To make this possible, you need to activate Google Tag with your Google Ads ID. This is done under "Settings » Integrations » Tracking and analytics » Google tag".